Thursday, July 31, 2008
Google Now Showing Customized Results Message
This is great news, Google just announced that they will be showing a message to searchers stating that their result has been customized based on Geo region or on personal usage data. Clap Clap.
Tuesday, July 29, 2008
Cool or is it Cuill or is it Kuil?
I must say i got a kick out of this today, the new Google killer search engine Cuil.com launched with great fan fare yesterday. Jury is still out but long way to go to be a threat to anyone. Pretty unanimous, reports I have read indicate poor relevancy and not only from those in the search industry, seems to be the general consensus of average users as well.
No question that the Cuil marketing campaign was a fantastic success. In fact they got hit with some much traffic, their site came down a few times. However, Cuil pronounced 'COOL', huh? Seems a stretch and potentially confusing to consumers doesn't it? Well, this morning's Google Trends seems to bear that out pretty well. The amount of misspellings is pretty surprising really. The one I liked the best is Cool.com and Cool.
You would think a start up with $30 million in financing and with a crazy spelling pronounced 'Cool' would have considered buying or leasing Cool.com, which is a parked domain.
And the list goes on; quil, cool search engine, kuil, guil, coil, cuill, and I supposed this says it all; cuil sucks.
No question that the Cuil marketing campaign was a fantastic success. In fact they got hit with some much traffic, their site came down a few times. However, Cuil pronounced 'COOL', huh? Seems a stretch and potentially confusing to consumers doesn't it? Well, this morning's Google Trends seems to bear that out pretty well. The amount of misspellings is pretty surprising really. The one I liked the best is Cool.com and Cool.
You would think a start up with $30 million in financing and with a crazy spelling pronounced 'Cool' would have considered buying or leasing Cool.com, which is a parked domain.
And the list goes on; quil, cool search engine, kuil, guil, coil, cuill, and I supposed this says it all; cuil sucks.
Monday, July 14, 2008
Friday, July 11, 2008
Thursday, July 3, 2008
Google SERP Clicks and Attention Distribution
This pretty much says it all:
From a 2006 Cornell eye tracking study. This is a good summary of the study itself.
From a 2006 Cornell eye tracking study. This is a good summary of the study itself.
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