I must say i got a kick out of this today, the new Google killer search engine Cuil.com launched with great fan fare yesterday. Jury is still out but long way to go to be a threat to anyone. Pretty unanimous, reports I have read indicate poor relevancy and not only from those in the search industry, seems to be the general consensus of average users as well.
No question that the Cuil marketing campaign was a fantastic success. In fact they got hit with some much traffic, their site came down a few times. However, Cuil pronounced 'COOL', huh? Seems a stretch and potentially confusing to consumers doesn't it? Well, this morning's Google Trends seems to bear that out pretty well. The amount of misspellings is pretty surprising really. The one I liked the best is Cool.com and Cool.
You would think a start up with $30 million in financing and with a crazy spelling pronounced 'Cool' would have considered buying or leasing Cool.com, which is a parked domain.
And the list goes on; quil, cool search engine, kuil, guil, coil, cuill, and I supposed this says it all; cuil sucks.
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